Comments Off on Keller Williams Passes Century 21 To Become Second Largest U.S. Real Estate Company
Checking The Pulse Of The Kansas City Real Estate Market

Just two years after passing Re/Max for the #3 spot, Keller Williams Realty has ascended to the #2 largest real estate company in the nation by passing Century 21. There’s several ways to rank real estate agencies but Keller Williams ascent by number of agents within the company is amazing for a company that bases its success on the agents who do the business, rather than on the company itself. It’s true that many real estate agents in the Kansas City area are bound by strict company guidelines at a time when Keller Williams Realty gives their agents the flexibility to market themselves as individuals and set service levels that fit each agent’s personality.

More than any other brokerage I know, I believe it’s fair to say that no two Keller Williams agents are alike.  My best friends in my office are successful at what they do but some have vastly different approaches to selling real estate. And that’s what makes the world go around. So be sure you interview your next listing agent or buyer’s by asking questions about the individual agent… because in today’s real estate market, it’s the individual agent that’s going to determine your success or failure and the broker is in more of a supporting role than ever before. Keller Williams International recently announced plans to go global and I have no doubt that the Keller Williams business approach and philosophy will be a success around the world.

Posted by Jason A. Brown

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